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VIEW FROM THE CORNER OFFICE
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MY STATE
OF THE UNION
By Ari Sonesh, CEO
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Last month I promised to tell you about our 2007 operating results. Our
fourth quarter was a record quarter, again both profitable and cash flow
positive. And, 2007 was another record year of growth and profitability,
finishing with a stronger than ever balance sheet. Our revenue was generated not
only by existing customer and partners, but also from many new Enterprise
customers, telcos and VARS, some of whom we will be announcing over the coming
months. . In 2007 we expanded our technical operations and R&D organizations to
answer the needs of our customers and support our projected growth in 2008. We
are entering 2008 with a strong organization ready for any challenge.
So, what do we expect for 2008? Of course, another record year.
This year will bring increased focus on the Enterprise. CosmoCom will be
leveraging its global leadership position in providing shared multi-tenant
Contact Center platforms to telcos and other service providers who in turn sell
Call Center technology as a service to Enterprises. In 2008, we will be more
involved in the sales process, selling with and helping our channels to close
business, especially with large Enterprise customers. Our "sweet spot" is large
enterprises with multiple call center locations, and complex applications
operating in an agile environment where time to market is critical. We call
this"Consolidation 2.0." CosmoCom marketing will create campaigns targeted at
Enterprise that fit this profile, generating market pull for our technology.
To sum up, I would call 2008 "The Year of Enterprise Focus." I
am very pleased with our 2007 results, and very excited to kick off 2008. I look
forward to continuing these updates for you through the year.
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TOP
STORIES
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UNIVERSITY OF KENTUCKY IMPLEMENTS COSMOCOM PLATFORM AT
MULTIPLE CALL CENTERS
UK HealthCare Improves
Patient Experience and Gains Operating Efficiency
CosmoCom recently announced that one of the largest medical centers in the
mid-South is building a new state-of-the-art contact center system on the
CosmoCall Universe contact center platform.
CosmoCall Universe supports multiple call centers and health care
applications on a single platform, enabling UK HealthCare to improve customer
service across dozens of different organizational units by providing a standard
patient/clinic interface, improved measurement to ensure calls are handled in a
timely fashion, and rules-based routing to make sure patient calls get through
to the right professional as quickly as possible.
"The UK HealthCare enterprise has had multiple different telephone systems
and wants to significantly improve patient service," said Courtney Higdon, chief
of staff to the executive vice president for health affairs. "We realized early
on that we needed the intelligent routing capabilities of a call center to
manage our calls. We looked at what other hospitals and medical centers were
doing; we talked with the Gartner Group and with other call centers. We selected
CosmoCom because it's an enterprise-scale platform that can handle many
different departments..."
Read the whole release to learn more about what Courtney others at
University of Kentucky have to say about why they went with CosmoCom technology.

COSMOCOM GETS TOP MARKS FOR CONSOLIDATION
2.0 TECHNOLOGY FROM LEADING INDUSTRY MAGAZINES

In recognition of its leadership delivering Consolidation 2.0 technology,
CosmoCom, has been awarded 2007 Product of the Year recognition for its
CosmoCall Universe contact center platform from both Customer Inter@ction
Solutions magazine and Internet Telephony magazine. Consolidation 2.0
enables organizations to consolidate the many, diverse contact center needs and
activities of the enterprise on a single virtual platform that supports the
global distribution of contact center agents.
Read the
full press release to find out more.
These awards are just the latest in a
long and
growing list of honors.
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MORE DEVELOPMENTS |
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NEW CONSOLIDATION 2.0 WHITE PAPER NOW AVAILABLE
Be Among the First to Download it
CosmoCom
would like to invite you to be among the first to download our brand new white
paper on Contact Center Consolidation 2.0.
Consolidation 2.0 is the latest and most effective call center consolidation
strategy. It offers a wider range of favorable impacts than any of its
predecessors. Its core concept is simple: to consolidate the many, diverse
activities of the enterprise contact center on a single virtual platform that
supports the global distribution of contact center agents.
The white paper explains the benefits of Consolidation 2.0 and shows how it
best meets the demands of today's global business environment. This strategy is
especially appropriate for large, complex enterprises, but many smaller
enterprises will benefit, too. Consolidation 2.0 is provider neutral. It can be
deployed on a traditional premise-based system or hosted by one of many global
service providers that have Consolidation 2.0 offerings.
Download the Consolidation 2.0 White Paper Now.

JOIN US FOR A "BETTER CALL CENTER INTEGRATION..." WEBINAR
Register for InformationWeek event presented by CosmoCom and Microsoft
Many of today's enterprises with dispersed contact center operations and
numerous, often incompatible legacy applications, suffer from incomplete
integrations. This hampers agents and frustrates customers. Integrating the two
major facets of any customer care organization -- the information and the
communication platforms -- to improve agent efficiency and the customer
experience, is a major challenge to contact center success.
On Thursday, February 7, 2008 at 12:00 pm Eastern time, join
InformationWeek, CosmoCom and Microsoft for a one hour webinar called,
"Improve Your Customer Experience with Better Call Center Integration of
Communications and Information," to learn how to meet this challenge. CosmoCom's
Consolidation 2.0 strategy unifies the communication platform, and Microsoft
Customer Care Framework 2008 integrates the business applications. The benefits
of these individual solutions will be demonstrated, plus you will learn how they
work together to:
- Enhance the customer experience and satisfaction level delivered both by
live agents and self service portals
- Accelerate deployment and time to productivity of contact center
applications
- Reduce implementation and operating costs
Register
here for the webinar.

COSMOCOM ON THE ROAD
Upcoming Shows and Events To Meet CosmoCom Live
The first quarter of 2008 is well under way and activities are picking up in and
out of the office. In the US we just had a successful showing at TMC's Call
Center 2.0 show in Miami, FL, where we were Gold Sponsors of the event. That
show kicks off a busy month and a half of shows for our staff worldwide. Among
the shows we hope to see you at are:
From February 13-15, CosmoCom will be back in Florida at the Hyatt Regency Miami
for ICMI's Call Center Demo show. We''ll be on hand at booth C-1 and
ready to talk to you about your contact center consolidation needs. And, to make
it easier for you to attend,
use this eVIP pass to
get free demo hall or discounted general admission compliments of CosmoCom.
For our readers in EMEA, CosmoCom will be exhibiting at Call Center World -
2008 in Berlin. You'll find our eager staff waiting to discuss your contact
center and consolidation 2.0 needs with you at Booth Hall 1: 1A16 in the Etsrel
Convention Center in Berlin, Germany. You won't want to miss this show.
Kicking off March, CosmoCom will be in Los Angeles at the Biltmore Hotel for the
Blue Cross Blue Shield Association Customer Contact Center & Claims Conference
2008 from March 5-8. Healthcare and lifestyle management verticals have been a
natural fit for Consolidation 2.0 and CosmoCom continues to have growing and
mutual success with those in the industry. If you are a Blue Plan member and
planning to be at the conference, make sure you don't leave without speaking to
CosmoCom in booth 301. You'll be glad you did.
You'll have more opportunities to see CosmoCom out and about following these
events, including VoiceCon in Orlando in Mid March and SeCA in France, but more
on these in next month's CosmoChronicle.
ALSO don't forget to join us for CosmoCommunity 2008 at the W New Orleans hotel
in New Orleans, Louisiana from May 5-8, 2008. More info at
http://www.cosmocommunity.com
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OTHER DEPARTMENTS |
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BITS & PIECES: SOME VOIP FACTOIDS
Greater Acceptance of NA Outsourcing
According to a recent research report on "North American Contact Center
Outsourcing Markets" by Frost & Sullivan the North American contact
center outsourcing market continues to see impressive growth under the
influence of strategic, financial and technological forces. They postulate
that the current positive U.S. economic climate, coupled with greater
acceptance of outsourcing across business verticals, will give rise to
continued market growth in the next three to five years. According to the
report it is becoming increasingly common for clients in North America to
require "blended" delivery models, using a combination of onshore, nearshore,
and offshore customer contact centers. This strategy not only mitigates
risk, but also serves to lend support for multiple language capability and
better cultural alignment for specific client requirements.
Home Agent Explosion
The Frost & Sullivan report mentioned above also indicates that the
concept of home agents is fast gaining popularity in the United States, as voice
over Internet protocol (VoIP) and Web-based applications make the deployment of
work-at-home agents (WAHA) no more difficult than placing them in traditional
call centers.

WHO'S TALKING? RECENT
INK
The Viability of Video Contact Centers
In late 2007, ICMI Customer Management Insights editor Greg Levin
approached CosmoCom for input into an article he was preparing on video call
center. After some great briefings from some of our executives, the result is a
great article called "The
Viability of Video Contact Centers " that provides terrific insights on the
topic. The article which leads off with, "The technology that drives video
contacts may be maturing, but are customers and contact centers ready for video
calls? Industry experts offer their views," is wonderful exposure for CosmoCom
and further positions us a thought leaders on this topic. Besides the numerous
references to CosmoCom technology and our terminology there are multiple quotes
from EVP, Steve Kowarsky a sidebar quote from Ari Sonesh, great validation from
an industry analyst and even a link to our IVVR video.
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NEW
MEMBERS OF THE COSMOCOM FAMILY
CosmoCom Americas
Alan Mitchell has joined CosmoCom as our Vice President for Mobility and
will have the key business development role related to our exciting initiatives
in this area. Alan will be orchestrating the simultaneous development of product
capabilities, value propositions to the market, key partnerships, and pilot
customers that will transform a visionary initiative into a practical and
profitable reality that will help fuel CosmoCom's growth during the next several
years. Alan comes to us from Avaya, where he spent three years in a similar
concept-to-market development role for a new support offering related to their
advanced enterprise communication products. Before that, he was for seven years
the GM of Strategy and Business Development at Microsoft, where he actually
created their first line-of-business vertical in the Communications Sector.
Prior to Microsoft, Alan was actually a rocket scientist, in Boeing's aerospace
program. Alan received his BS and MS from MIT in Aeronautics and Astronautics,
his ABD in the same area from Stanford, and his PhD in Mathematics from Brown.
Ian Greene is the latest addition to the Sales Engineering team in the
Americas. Ian is a driven and talented sales engineer with lots of call center
experience selling to and working with large enterprises. Prior to joining
CosmoCom, Ian spent seven years at Aspect supporting customers and sales in similar capacities. Before Aspect he held
sales and management positions at companies including Concerto, Davox, Staples, A.C. Enterprises
and American Microsystems. He has a Bachelors degree from Worcester Polytechnic
Institute.
CosmoCom Asia
Kevin Chiu is our new Sales Director in Taiwan who has two decades of
sales management experience as well as a long history of working with CosmoCom
technology from the reseller/systems integrator side in the region. Before
joining CosmoCom, Kevin was a senior sales manager at Tatung System Technologies
Inc. working on projects with ChungHwa Telecom. Before Tatung he worked in a
similar capacity for Systex, also supporting CosmoCom-based projects with
ChungHwa and other customers. Prior to his ten years with Tatung and Systex, he
held sales management, as well as analysis and research & design, positions at
Universal Technology System. He holds a degree in electrical engineering from
Kuang Wu Industry College.
CosmoCom Israel
Miki Sharon has joined the development team in Israel as the primary
interface between the development & QA groups to the field engineering and
customer implementation team as well as being in charge of leading various
development projects. He has over ten years of experience in the Telecom
industry from Amdocs and Comverse, where he was involved in development and
software teams management, the last four of which he served as a systems
architect where part of his responsibilities included: working with Tier1
Telecom customers, collecting requirements, analyzing and providing technical
solutions or defining SOW's for R&D. Miki holds a B.Sc in Computer Science from
the Technion and a MBA from the Open University.
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TRADESHOW NEWS: COMING ATTRACTIONS
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Call Center Demo & Conference
February 13 - 15, 2008
Hyatt Regency Miami
Miami, FL
http://www.callcenterdemo.com
See CosmoCom at Pedestal C1
Use this
eVIP pass
to get free demo hall or discounted general admission compliments of
CosmoCom |
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Call Center World - 2008
February 18 - 21 2008
Estrel Convention Center
Berlin, Germany
Booth Hall 1: 1A16
www.callcenterworld.de |
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Blue Cross Blue Shield Association
Customer Contact Center & Claims Conference 2008
March 2 - 5, 2008
Biltmore Hotel
Los Angeles, CA, USA
https://s19.a2zinc.net/clients/bcbsa/cccc08/Public/enter.aspx
See us in Booth 301 |
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VoiceCon Spring 2008
March 17 - 20, 2008
Gaylord Palms Hotel
Orlando, FL, USA
http://www.voicecon.com/orlando/
See us in Booth 1300 |
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RECORDED WEBINARS
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View recordings of our Webinar events
including "Consolidation 2.0", "Hosted Contact Center for Outsourcers", "Contact
Center On-Demand" and "Telecom Customer Care"
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CosmoCom,
Inc.
121 Broad Hollow Rd.
Melville, NY 11747
+1 631 940-4200
http://www.cosmocom.com
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